MEI - Beauty on Demand
DESCRIPTION
MEI is a mobile app solution to the growing Australian beauty industry. Simplicity is key with this one - MEI offers a more secure and straightforward virtual marketplace where stylists & users can interact with each other.
Up2Code worked closely with MEI from the beginning of their ideation phase all the way through leading up to launch, serving each step of the process including business development, UI/UX design, prototyping, and development.

MEI stands as an example of Up2Code's ability to translate a business plan into actionable deliverables and tangible results, specifically focusing on a design-first approach. The design process was collaborative and iterative, ensuring each finalized step was based on both internal and external validation.

The MEI team was based out of Melbourne, AU, and had partners in Beijing, which made the project all the more fun to coordinate.
MEI is a mobile app solution to the growing Australian beauty industry.

Up2Code worked closely with MEI from the beginning of their ideation phase all the way through leading up to launch, serving each step of the process including business development, UI/UX design, prototyping, and development.

The MEI team was based out of Melbourne, AU, and had partners in Beijing, which made the project all the more fun to coordinate.
MEI - Beauty on DemandMEI - Beauty on DemandMEI - Beauty on DemandMEI - Beauty on Demand
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