Sometimes what's most important is asking the right questions. Although we were building this product for the head of a NYC accounting firm, we knew that we needed outside input on which features to build first and how best to build them.
Voice tech can be tricky to define the proper commands, given that people don't generally speak the exact same. So, we had to decide how flexible our commands could be, and how to map similar phrases to a single function.
Once our product was defined, our challenge was to launch a product in a new arena. Given that we've launched mobile products across a number of industries and in various markets, we felt confident, but needed to make sure we were prepared for success.
The real challenge was narrowing the size of the market to not just those in the professional accounting space, but also those with access to a Google Home in the office. Otherwise, there would be an additional on-boarding cost for new users.